Treedom s.r.l.

Let’s green the planet with small farmers

Lead Organization

Treedom s.r.l.

Firenze, Toscana, Italy

http://www.treedom.net/en

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Project Summary

Deforestation is clearing Earth's forests on a massive scale, resulting in damage to the quality of the land, affecting the natural world and social wellbeing. Treedom decides to focus on specific issues:-deforestation and poor agro-forestry management in rural communities;-small farmers cooperatives lacking the chance to obtain financing to start-up agroforestry projects;-lacking communication and information discourage private & corporate donors to finance agroforestry projects run directly by rural cooperatives. Treedom wants to spread its web platform to finance local farmers in disadvantaged area to startup agroforestry activities. The farmers receive knowhow and technical support for tree planting and management, trees are photographed, geolocated and monitored over time. Donors can check their trees online and perceive their impact.Trees planted (primarily fruit) remain property of local farmers that can use fruits for their alimentation or generate an extra income, while local environment benefits from the new vegetation.

Problem Statement

Deforestation is clearing Earth's forests on a massive scale, often resulting in damage to the quality of the land. Forests still cover about 30 % of the world’s land area, but half the size of England are lost each year.Consequences are a negative impact on the environment like the loss of habitat, desertification, soil deterioration, etc; larger amounts of greenhouse gases entering the atmosphere and not reabsorbed; displacement of local communities and their traditional way of life and income sources.What we could observe in the last decades is that deforestation and environmental degradation is causing damage both on the natural world and social wellbeing.These issues are global and need different interventions and actors to be tackled, with Treedom we decide to focus on the following problems:- deforestation and poor agro-forestry management in rural communities;- small farmers cooperatives lack the chance to obtain financing to start-up agroforestry projects and keeping them active in a long term perspective;- the lack of communication and information discourage private & corporate donors to finance agroforestry projects run directly by rural cooperatives, preferring big initiative that not always involved directly local communities or assessing their needs.

Solution Overview

Treedom, starting from is already tested methods wants to spread a peer to peer platform ww.treedom.net that allows companies and users to plant trees online, directly financing farmers around the world, who then plant the trees and manage their upkeep. Trees planted remain property of local farmers that can use fruits for their alimentation or generate an extra income. Farmers guarantee the caring of the tree for at least 10 years, in the meanwhile local environment benefits from the planting of vegetation always selected according to the needs of the farmers, but also respecting the ecosystem and local biodiversity.The innovation consists of associating each tree to a user who has chosen to plant it, allowing him to interact with it. Each tree has an online page constantly updated, it is geolocalized and photographed, it can help the user to absorb the CO2 produced by its activities, it can be kept or virtually gifted.Our aim is to plant to 150.000.000 trees in 5 years financing around 26.435.000 small farmers, contributing to absorb about 49.200.000k tons of CO2 and create a sustainable system able to work independently in a long term reaching 1billion trees in the next 5 years.To monitoring our project:- each tree will be gereoferenced and insert in the tree registry available for consultation, to ensure the traceability and avoid double counting- staff has to visit every year at least 25% of the forestry projects, to evaluate the quality of the work, compliance with treedom mission.

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Project Funders

  • AECF 2013 - 2019
  • Italian Agency for Development Cooperation, Italian Ministry of Foreign Affairs 2018 - 2020
  • Tuscany Region 2012 - 2019

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